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April 17, 2012


Obama Gears Message to Middle Class

Josh Kraushaar notices that President Obama's reelection messaging against Mitt Romney has shifted away from "charges of the expected GOP nominee as a flip-flopper, and in its place have been a barrage of attacks portraying him as the consummate plutocrat."

"Two lessons to pick up from this: 1) Many Democratic strategists weren't sold on the effectiveness of the flip-flop charge because they worried that it unwittingly suggested a pragmatic side to Romney's politics, something that could be appealing to independents... 2) Even though Obama has fundamental problems winning over working-class whites, his campaign appears to be going all-in on trying to capture enough of those votes against Romney, knowing it may be their best chance at threading the victory needle."












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