June 30, 2012


White House Failed to Sell Health Care Law

The New York Times reports Democrats are frustrated that the White House which vowed a public relations blitz selling the health care law's virtues "never fully followed through."

Said one top White House adviser: "Unfortunately, we never had a really effective strategy around communicating to the public the benefits and the rationale behind health care reform. We never had a spokesperson, and the public never really understood what we were doing."

"That failure still baffles supporters... given the significance of health care to Mr. Obama's legacy. Some see it as a result of the president's own instinctive diffidence or the natural desire to move to the next challenge. Others note the complexity of the act itself, or criticize the president's advisers for not being more assertive."

"But there was also calculation on the part of White House officials who concluded that the public was fatigued with the subject and more concerned about jobs."










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