Romney Voter Targeting System a Total Bust

Mitt Romney’s campaign boasted for weeks about their voter-targeting sytem called ORCA, “named for the killer whale, that cost substantial resources to build over months,” Politico reports.

“Instead, Romney campaign officials were mostly flying without instruments on election day. Numerous Republicans in and around the Romney campaign called the ORCA platform a total bust, stranding thousands of volunteers without a way of reporting data back to headquarters and leaving Romney central command without a clear view of developments on the ground.”