Jonathan Bernstein: “Donald Trump may have finally killed off the presidential prime time address with his lecture at the American people Wednesday night.”
“For better or worse, it’s a ritual that no longer makes much sense. It worked during the era (roughly from Dwight Eisenhower through Ronald Reagan) when most voters were watching television at night and tuned in to one of the big three networks. Once that eroded, it became essentially impossible to assemble huge audiences – or to signal, via the TV networks breaking into the regular programming that everyone (almost) was watching, that the president’s words were important.”

