Linda McMahon (R) has not only buried Rep. Chris Murphy (D) in a blizzard of advertising in their U.S. Senate race, “but for weeks she was getting a better deal on her commercials than her more poorly funded rival,” the Stamford Advocate reports.
“McMahon enjoyed a lower rate because many of the contracts with the state’s four major networks were signed as early as the end of April… The early contracts appear to have saved McMahon tens of thousands of dollars up until Sept. 6, when the 60-day period before the election triggered federal requirements of equal billing and availability of broadcast slots.”
Examples: “One recent billing report filed by WFSB, the CBS affiliate on Channel 3, showed that Murphy was charged $900 for a 30-second ad on its evening Eyewitness News. McMahon was charged $40 for a similar spot. A 30-second spot on “Sunday Morning” cost Murphy $800, while McMahon had to pay only $85.”