Philadelphia Inquirer: “In the Columbus media market, home to the broadcast stations she watches, 18,482 presidential campaign ads aired during a typical late August week… That was three times more than in the close 2004 election and double the volume of four years ago.”
“Most of the spots are negative: President Obama, hapless failure; Republican Mitt Romney, heartless plutocrat.”
“The ads will not let up in Columbus, or Cleveland or Cincinnati or Toledo because Ohio is perhaps the most closely contested political real estate in the nation, a pivotal swing state with 18 electoral votes. Democratic and Republican strategists alike consider it a must-win.”