National Journal: “In the last four years, ForAmerica has quietly amassed what it likes to call a ‘digital army’ on Facebook — a force that that now numbers more than 7 million. The group’s spectacular growth can be explained in part by the paid acquisition of its members through targeted advertising. But thanks to a daily stream of savvy and snackable red-meat messaging, these mercenaries have become loyal conservative digital soldiers whose engagement is attracting new recruits. These days, a routine post on ForAmerica’s page reaches more than 2 million people, achieves more than 100,000 “likes,” and has tens of thousands of people repost and comment.”
Their new target: “policing the 2016 Republican presidential race.”