Jonathan Chait: “At the risk of insulting the reader’s intelligence, apparently, it is necessary to point out that the choice construction of a presidential election is nothing like a restaurant menu. When you order from a restaurant, every diner gets to eat whichever dish they want. For that reason, it’s in the restaurant’s interest to provide them with as many options as the restaurant can competently supply. When I go to a restaurant, I want the menu to offer me something that caters to my individual tastes.”
“To continue with the restaurant analogy, a presidential election is like a restaurant where, even though we have different choices on the menu, every diner gets the dish that gets ordered the most. That changes the incentive completely. In that kind of restaurant, I would neither expect nor even want a menu with lots of choices. I would want a menu designed to give me the choice closest to my preference.”

