Matthew Dowd: “This convention provides an opportunity and a possibility for Romney to grasp this moment. The only way he can do this is improve his personal standing with voters. He needs to get them to see him more positively as a leader and get them to trust that he has the their interests at heart. He needs to connect at a gut level with voters and shift their opinion of him from negative to at least neutral, if not positive. His campaign is making a mistake if they use this convention to primarily attack Obama. They need to make it about Mitt Romney.”

