Romney’s Plan

Mitt Romney unveiled a strong new ad that features him talking directly to the camera about what he would do as president.

Jon Karl reports the ad is part of “a new advertising offensive that will focus more on the GOP candidate’s plans to turn the country around.  Sources say several new ads have been cut that feature Romney speaking directly to camera. Romney’s aides are describing the retooling as ‘More Mitt.’ It’s an acknowledgement that attacking President Obama is not enough — Romney still has to make the case that he is a credible alternative.”

Here’s the ad: