Why is Barney Frank Breaking the Rules?

Steve Kornacki: “Barney Frank is breaking the rule of politics that says if you want a major appointment, you should never, ever talk about it publicly.”

“After all, there are a few reasons why it’s customary for appointment-seekers to keep quiet. One has to do with image-protection. How will you look if publicly campaign for a position only to be snubbed for it? If you never admit to being interested, at least you can always claim you never really wanted the job. This is apparently of no great concern to Frank, though.”

“The other obvious reason for staying quiet is strategic: Most people making decisions on appointments probably don’t appreciate a public pressure campaign. This is the risk to what Frank is doing. Because he has a national reputation, he’s created a real stir with his lobbying.”