Nate Silver: “The interesting thing, as we’ve pointed out before, is that a candidate can potentially gain in the polls in the short term by increasing his media coverage, even if he potentially hurts his favorability rating. Trump seems to realize this. So far in December — a month in which, among other things, he’s proposed to ban Muslims from entering the United States — he’s been the subject of 70 percent of media coverage of the Republican race, even higher than his long-term average of 54 percent. According to the regression, that extra media coverage is worth about 8 percentage points in the polls: almost exactly how much Trump has gained in national polls since the month began and enough to put him in the mid-30s in the polling average instead of the high 20s.”
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