Los Angeles Times: “Targeting technologies pioneered by Obama’s campaign have made it possible for outsider candidates like Sanders to turn out Iowans who a decade ago might have showed up at a rally and then faded away before the caucuses. Now, computers can quickly link them up with a caucus coach who can walk them through the bewildering voting process and even make sure they have a ride on election night.”
“But ultimately, much of the work of sealing a commitment from voters happens through human contact. And to avoid the disappointment fellow Vermonter Howard Dean endured in the 2004 caucuses, when he failed to leverage similar insurgent momentum, the Sanders campaign has been rushing to build the infrastructure to capture enthusiasm and turn it into votes.”
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