Hillary’s Unanswered Question

Just for members: Leonard Steinhorn, Professor of Communication at American University and a CBS Radio News Political Analyst, offers this analysis.

For all the clever tweets, sophisticated data, and focus group tested messages the Hillary Clinton campaign pumps out daily, they may have forgotten to ask the simple question that should be at the heart of every campaign: If voters had one sentence to explain why they support her candidacy, what would it be? After nineteen months of campaigning, I’m not sure they have an answer to that.