Biden Campaign Rift Opens Over Digital Strategies

“Joe Biden’s campaign leadership is clashing over the future of its digital operation — a rift that comes as campaigning has moved largely online and as Biden faces a yawning deficit against President Trump’s massive digital operation,” Politico reports.

“The disagreement among Biden’s top advisers centers on whether to hire most of its digital team internally or to rely on the firm Hawkfish, which is backed financially by billionaire Mike Bloomberg and ran the digital operation for his presidential campaign.”

“The outcome of the internal battle will have far-reaching consequences for November as the coronavirus pandemic has made traditional campaigning — rallies with crowds and get-out-the-vote efforts like door knocking — all but impossible, while pushing digital campaigning to the forefront.”