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Just dropped · Trial Balloon · Ep. 192

November Surprises

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Trial Balloon · Ep. 192: November Surprises

Republicans Feature Guns in More Than 100 Midterm Ads

May 25, 2022 · 7:49 pm ET · Leave a Comment

New York Times: “As both parties have navigated their respective primary seasons, Republicans have been far more likely to use messaging around guns to galvanize their base in the midterms than Democrats — who are largely in agreement on the issue of combating gun violence, but have seen one legislative effort after another collapse.”

“More than 100 television ads from Republican candidates and supportive groups have used guns as talking points or visual motifs this year. Guns are shown being fired or brandished, or are discussed but not displayed as candidates tout the Second Amendment, vow to block gun-control legislation or simply identify themselves as ‘pro-gun.’”

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2022 Campaign, Political Advertising

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