President Trump’s re-election campaign is currently negotiating with Fox and has agreed on “broad terms” to air a campaign ad during Super Bowl LIV, the Sports Business Journal reports.

Yahoo Sports: “Standard 30-second ads are reportedly selling for as much as $5.6 million for the game, though it’s unknown if that price would change for the Trump campaign. What is known is that buying such an ad for the Super Bowl would be unprecedented in recent history.”

“A progressive organization is plunging itself into the presidential campaign, unveiling plans to spend $75 million on digital advertising to counter President Trump’s early spending advantage in key 2020 battleground states,” the New York Times reports.

“The effort, by a nonprofit group called Acronym and an affiliated political action committee, is an outgrowth of growing concern by some Democratic officials that Mr. Trump could build an insurmountable edge in those key states through massive early advertising efforts. Mr. Trump has spent more than $26 million so far nationally just on Facebook and Google, more than the four top-polling Democrats — Joseph R. Biden Jr., Elizabeth Warren, Bernie Sanders and Pete Buttigieg — have spent in total on those platforms.”

Tom Steyer has now spent nearly $30 million in TV and radio advertisements for his presidential bid, NBC News reports.

“Steyer’s spending over the airwaves is seven times greater than the second-biggest advertiser in the presidential race (President Trump’s re-election campaign) and 15 times greater than his nearest Democratic rival (Pete Buttigieg).”

New York Times: “On any given day, the Trump campaign is plastering ads all over Facebook, YouTube and the millions of sites served by Google, hitting the kind of incendiary themes — immigrant invaders, the corrupt media — that play best on platforms where algorithms favor outrage and political campaigns are free to disregard facts.”

“Even seemingly ominous developments for Mr. Trump become fodder for his campaign. When news broke last month that congressional Democrats were opening an impeachment inquiry, the campaign responded with an advertising blitz aimed at firing up the president’s base.”

“A fresh series of Facebook ads this week by Elizabeth Warren seeks to put the social media giant on the defensive — by telling a lie,” CNN reports.

“The ads, which began running widely on Thursday, start with a bold but obvious falsehood: That Facebook and its CEO Mark Zuckerberg have endorsed President Trump’s reelection campaign.”

“The ad’s own admission of a lie seeks to draw attention to a controversial Facebook policy Warren has spent days criticizing. Under the policy, Facebook exempts ads by politicians from third-party fact-checking — a loophole, Warren says, that allows Zuckerberg to continue taking ‘gobs of money’ from Trump’s campaign despite Trump’s ads telling untruths Joe Biden and his son.”

“Joe Biden presidential campaign has sharply scaled back his online advertising, cutting spending so severely since August that he is now investing only a fraction of what his top rivals are on Facebook and Google, the two dominant internet platforms,” the New York Times reports.

“In a race where many voters are following politics on their smartphones, Mr. Biden’s pullback is an unusual and potentially worrisome sign about his appeal among the Democratic activists, young people and donors who are especially engaged on social media. Candidates rarely withdraw so much money from their online campaigns unless they are seeing weak results in online fund-raising, according to interviews with digital strategists.”

Some Democratic presidential candidates “are in danger of being ‘bled dry’ by spending well more than $1″ on social media advertising in an attempt “to get a $1 contribution and meet the debate criteria,” Bloomberg reports.