A new Gallup report details the reasons why the polling firm believes that its polls failed to predict President Obama’s victory in the November election, National Journal reports.
The Hill: “Gallup has partnered with the University of Michigan for a top-to-bottom review of its operations. In a written post-mortem, the pollster said it’s not averse to making “major revisions or even a replacement model” if needed to produce more accurate data.”
Here’s the report:
Gallup 2012 Presidential Election Polling Review

