The Individual Campaign Matters Less Now

First Read notes the winners of the Supreme Court decision abolishing aggregate campaign finance limits are the wealthy and political parties but the biggest winners “are the political consultants and the entire industry of American politics.”

“The loser from yesterday’s decision, however, is the individual campaign. With the power of Super PACs (thanks Citizens United) and now the increased bank accounts of the parties (thanks McCutcheon), individual campaigns are going to have less power than they’ve had in a long, long time. An individual campaign has so little control now over its own message and the issues it wants to focus on; it’s all going to be dictated more and more by the outside groups and the billionaires.”