Donald Trump and Sarah Palin Are Not Running

Time: “Both reality television stars spoke those words in 2011, in what proved to be low-cost feints designed to drum up national attention and raise their profiles before the last presidential campaign. Now they are at it again, with what appears to be a nearly identical playbook.”

“There is no evidence that either is any more serious about an actual campaign this time — no fundraising, no staff hires, no grassroots organizing in early states. But both have the same incentives to make the nation, and the political press corps, think differently. And the political press corps, struggling at the moment to interest a nation exhausted with politics in another 20-month campaign, has an incentive to write about Palin and Trump, who truth be told are simply more fun than actual presidential candidates.”