Matt Lewis: “Marco Rubio stands alone as the candidate best prepared to articulate a conservative message in a way that will inspire and actually teach people who aren’t already conservative why conservatism is the best philosophy to help them achieve the American Dream — that there is, as Arthur Brooks has famously argued, a moral case for capitalism.”
“As a cosmopolitan conservative, Rubio also has the potential to appeal to people — urbanites, Millennials, etc. — who might not even know they have deep-seated conservative instincts. These people reflexively reject conservatism because they don’t think of it as a philosophy, but rather as a manifestation of cultural signaling. They can’t imagine belonging to a Southern party that looks and sounds like, say, George W. Bush.”
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