O’Rourke Not Keeping Pace on Facebook

“Beto O’Rourke established a dominant presence on social media during his nail-biting run for a U.S. Senate seat in Texas last year. So far, though, his 2020 presidential campaign has lagged behind major Democratic rivals in Facebook ad spending,” CNBC reports.

“Political strategists said this could be a sign that O’Rourke is focusing more on the ground game than digital tactics because of potential trouble attracting donors – even after his campaign against GOP Sen. Ted Cruz grew into a fundraising juggernaut.”