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You are here: Home / Political Advertising / Online Ad Bans Freeze Political Campaigns

Online Ad Bans Freeze Political Campaigns

January 27, 2021 at 10:26 am EST By Taegan Goddard Leave a Comment

Politico: “Facebook and Google’s on-again, off-again bans on political ads are hitting campaigns during a crucial fundraising window, cutting off a key pipeline to potential supporters and disrupting early planning for the next round of elections, from state and local races this year to looming midterm elections in 2022.”

“The self-imposed bans — put in place, lifted and then reimposed in some form by both companies since the week before Election Day 2020 — have essentially pressed pause on a political industry that spent $3.2 billion advertising on Google and Facebook in the last two and a half years. Some digital political firms are freezing hiring due to the uncertainty surrounding their biggest ad platforms. And the bans have interfered with organizing and early fundraising efforts piggybacking off a new administration and the start of a new election cycle.”

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About Political Wire

Taegan Goddard is the founder of Political Wire, one of the earliest and most influential political web sites. He also runs Political Job Hunt, Electoral Vote Map and the Political Dictionary.

Goddard spent more than a decade as managing director and chief operating officer of a prominent investment firm in New York City. Previously, he was a policy adviser to a U.S. Senator and Governor.

Goddard is also co-author of You Won - Now What? (Scribner, 1998), a political management book hailed by prominent journalists and politicians from both parties. In addition, Goddard's essays on politics and public policy have appeared in dozens of newspapers across the country.

Goddard earned degrees from Vassar College and Harvard University. He lives in New York with his wife and three sons.

Goddard is the owner of Goddard Media LLC.

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