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Tucker Carlson Won’t Help Twitter’s Ad Sales

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“Tucker Carlson’s announcement that he is moving to Twitter isn’t getting an enthusiastic reception on Madison Avenue, as many advertisers are already skittish about spending on the Elon Musk-owned social-media platform,” the Wall Street Journal reports.

“Several ad buyers said the arrival of Mr. Carlson will make it even harder for Twitter—which has faced an exodus of advertisers—to lure brands back.”

About Political Wire

Taegan Goddard is the founder of Political Wire, one of the earliest and most influential political web sites. He also runs Political Job Hunt, Electoral Vote Map and the Political Dictionary.

Goddard spent more than a decade as managing director and chief operating officer of a prominent investment firm in New York City. Previously, he was a policy adviser to a U.S. Senator and Governor.

Goddard is also co-author of You Won - Now What? (Scribner, 1998), a political management book hailed by prominent journalists and politicians from both parties. In addition, Goddard's essays on politics and public policy have appeared in dozens of newspapers across the country.

Goddard earned degrees from Vassar College and Harvard University. He lives in New York with his wife and three sons.

Goddard is the owner of Goddard Media LLC.

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