Biden’s Big Ad Buy Didn’t Work

Politico: “All told, Biden’s campaign and the Democratic National Committee spent roughly $7 million on positive TV ads this year…”

“The president’s team made a calculation earlier this year to prioritize bolstering Biden’s image versus attacking Trump’s in paid advertising, according to White House aides, a number of Democratic strategists and a top Biden campaign donor. Among the reasons: They figured the ex-president’s GOP primary rivals would do much of the work of roughing him up for them.”

“That bet has so far not paid off. Trump has largely skated through the primary without being attacked by his opponents. And Biden’s numbers have not budged.”