Democrats Shift to a Simpler Message

“In the days since Vice President Kamala Harris has taken over the campaign against former President Donald Trump and his running mate J.D. Vance, Democrats are leaning into a new attack line against the Republican ticket: that they’re just really weird,” Politico reports.

“As this simple and quintessentially Midwestern description of Trump and Vance catches on, it marks a notable rhetorical shift — away from Biden’s apocalyptic, high-minded messaging toward a more gut-level vernacular that may better capture how many voters react to far-right rhetoric of the kind Vance in particular trades in.”

Said Democratic strategist Tim Hogan: “It perfectly describes the uneasiness people feel. It’s how people who don’t live and breathe politics every day react to hearing the Republican vice presidential candidate denigrate people without children. It’s simple. It’s how you might talk to your neighbor about the crazy political climate we’re living in.”