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You are here: Home / 2024 Campaign / The Trump ‘Reset’ That Wasn’t

The Trump ‘Reset’ That Wasn’t

August 9, 2024 at 6:57 am EDT By Taegan Goddard Leave a Comment

Playbook: “In a briefing for reporters beforehand, Trump advisers argued that Harris’ recent good run was just a ‘honeymoon’ or ‘suspended reality’ and would end ‘in a few days.’ This line of thinking reminds us a little bit of the many times that Biden’s advisers told us that Trump’s lead in the polls was just temporary because voters weren’t paying attention and that once the race was joined, the numbers would shift. But we learned with Biden that this doesn’t just happen — the candidate matters. When Biden showed up at the CNN debate, his party realized he was incapable of making the case against Trump.”

“In terms of reach and impact, the Mar-a-Lago news conference was nothing like the debate. (How many people were watching basic cable at 2 p.m. on a Thursday in August during the Olympics?) But Trump’s lack of focus and his inability to mount a coherent case against Harris and Tim Walz reminded us a little of Biden’s communications breakdown, even if it wasn’t as bad.”

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About Political Wire

Taegan Goddard is the founder of Political Wire, one of the earliest and most influential political web sites. He also runs Political Job Hunt, Electoral Vote Map and the Political Dictionary.

Goddard spent more than a decade as managing director and chief operating officer of a prominent investment firm in New York City. Previously, he was a policy adviser to a U.S. Senator and Governor.

Goddard is also co-author of You Won - Now What? (Scribner, 1998), a political management book hailed by prominent journalists and politicians from both parties. In addition, Goddard's essays on politics and public policy have appeared in dozens of newspapers across the country.

Goddard earned degrees from Vassar College and Harvard University. He lives in New York with his wife and three sons.

Goddard is the owner of Goddard Media LLC.

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