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You are here: Home / 2024 Campaign / Trump and Republicans Bet Big on Anti-Trans Ads

Trump and Republicans Bet Big on Anti-Trans Ads

October 8, 2024 at 3:57 pm EDT By Taegan Goddard Leave a Comment

“With just four weeks until the election, Donald Trump and Republican candidates nationwide are putting transgender issues at the center of their campaigns, tapping into fears about transgender women and girls in sports and about taxpayer-funded gender transitions in prisons,” the New York Times reports.

“Since the beginning of August, Republicans have poured more than $65 million into television ads in more than a dozen states on these topics in some of the country’s most competitive races.”

“They are a sign that Republican strategists believe they have found a potent third leg for their messaging stool in 2024, along with the mainstays of inflation and immigration.”

Semafor: Anti-trans ads didn’t work in 2022. Republicans think this time will be different.

Filed Under: 2024 Campaign

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About Political Wire

Taegan Goddard is the founder of Political Wire, one of the earliest and most influential political web sites. He also runs Political Job Hunt, Electoral Vote Map and the Political Dictionary.

Goddard spent more than a decade as managing director and chief operating officer of a prominent investment firm in New York City. Previously, he was a policy adviser to a U.S. Senator and Governor.

Goddard is also co-author of You Won - Now What? (Scribner, 1998), a political management book hailed by prominent journalists and politicians from both parties. In addition, Goddard's essays on politics and public policy have appeared in dozens of newspapers across the country.

Goddard earned degrees from Vassar College and Harvard University. He lives in New York with his wife and three sons.

Goddard is the owner of Goddard Media LLC.

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