“Melania, a documentary about first lady Melania Trump, brought in $7 million domestically in its opening weekend, a surprisingly stellar haul,” the Wall Street Journal reports.
“It’s an important reminder especially now—when Trump is facing tough headlines— that the Trumps have something many other political families don’t: star power that transcends news cycles and breaks through to different audiences.”
“This has helped Trump win and lose elections in the past. It has been underestimated before, at the peril of his family’s opponents.”
