New Democratic Effort Seeks to Broaden Party’s Appeal

“Longtime Democratic operative Guy Cecil has launched a new research initiative aimed at boosting the party’s numbers and appeal — an effort that comes amid debate over how to best win in the midterms and 2028,” Bloomberg reports.

“The American Horizon Project is circulating their first round of analysis among party officials. It includes polling and ad testing on voters’ views on artificial intelligence and health insurance. More topics will be addressed in the coming months, including faith, education and views of younger voters.”